Manage Members in Your Business
You'll need to be an administrator to set user roles. If you don't have access, contact one of your business's administrators.
Received an invite and looking to join a business? Here's how to do that.
Collaborate with your team members by inviting them to your business as a member. Your members can be managed in Business > Users, which you can find in the Ads Manager navigation menu.
Members must have a Reddit account before they can use Reddit Ads. If they don't have an account yet, here's a great place for them to get started.
Do you learn better by watching? Watch the next video or check out other tutorials on the Ads Formula.
Invite members
If the members you're adding will have different business or ad account roles, split members by role so that you can grant them the right permissions.
- Select Invite new members.
- Provide the email addresses for all the members you'd like to invite. Each address should be separated with a space.
Make sure there are no extra characters or spaces before or after the email address.
- Choose the business role for the member you're inviting. This will apply to all the members that you're inviting.
- Select Next to continue.
- Choose the ad accounts to add your members to and their role.
- Confirm you'd like to send those users an invite. Once they've accepted, they'll be listed as a member. You can manage your pending members in Invitations.
Manage pending members
You can manage members who haven't joined your business yet in Invitations. Here's what you can do:
- Remove from business: Sent an invite to the wrong email or do they no longer need access to your business? Quickly rescind the invite by selecting Remove this member or opening Edit. If you'd like to remind them to join, you can choose resend invite instead.
- Give access to another ad account: Search for an ad account or use Add to give this member access to more ad accounts.
- Edit role: Change this member's ad account role.
Change a member's role
There are several ways to change a member's role:
- Change business role: Change your member's business and advanced roles using Edit > Member details & business role or use Edit > Remove business access to revoke their access.
Revoking business access will cause this member to lose access to all assets and permissions in your business.
- Give access to another ad account: Search for an ad account or use Add to give this member access to more ad accounts.
- Change ad account role: Change your member's ad account access using the drop-down. You can also use this to revoke their access to this account.
User roles
User roles assign members with various permission levels to your business and ad accounts. These roles are split into two categories.
Business role
Determines the member's level of access and control within your business account. It defines their ability to manage assets, members, and settings.
| Member | Business admin | |
|---|---|---|
| View members | ✔ | ✔ |
| Edit member details | ✔ (self) | ✔ |
| Manage pending members, profiles, and credit lines | ✔ | |
| Create ad accountsNote: Only managed accounts can create more ad accounts. | ✔ | |
| Edit ad accounts | ✔ | ✔ |
| View business details | ✔ | ✔ |
| Edit business details | ✔ |
Member
A redditor who has been granted access to at least one business. While they can interact with the business, they do not have permission to manage its assets.
Business admin
A member with full control over your business. They can manage all assets, members, and settings.
Advanced role
Provides an additional layer of permissions that can be assigned alongside a business role. It lets members perform specialized functions in your business.
Catalog manager
A member that can view and edit catalogs in the business. This role is crucial for managing and updating product or service listings used in product and dynamic product ads (DPAs).
Ad account role
Defines the member's ad permissions in your business, including creating, editing, and managing ad campaigns and their assets.
| Analyst | Creator | Administrator | |
|---|---|---|---|
| Campaigns, ad groups, and ads | ✔ | ✔ | |
| AI Copywriter | ✔ | ✔ | ✔ |
| Billing | ✔ | ✔ | |
| Conversions | ✔ | ✔ | ✔ |
| Audiences | ✔ | ✔ | |
| Reporting, history, and analytics | ✔ | ✔ | ✔ |
| Inventory type | ✔ | ||
| View catalog | ✔ | ✔ | ✔ |
Analyst
A member who's responsible for reviewing and interpreting ad performance data. They can view and download performance metrics from the dashboard, but can't create or edit campaigns and creatives.
Creator
Someone who can design and manage ad campaigns. They can edit, create, and toggle campaigns and creatives on or off, giving them control over your ad strategy.
Administrator
A member with full control over your ad account. They can create and edit campaigns, toggle them on or off, manage billing information, and manage members of your business who have access to your ad account.
